Executive Team


Chief Executive Officer

Keith Prettyjohns was appointed CEO of Innovasic in November 2004. He brings over 20 years executive management experience to the company. He previously held general manager positions at Intersil Corporation and at SiCOM Inc prior to its acquisition by Intersil in 1999. His semiconductor experience also includes executive marketing and engineering positions with responsibility for Broadband Wireless and Wi-Fi chipsets. He served as VP Marketing at Photometrics, a VC-backed start-up developing advanced digital imaging systems which was acquired by Roper Scientific in 1998 and at Wyko Corporation (now a division of Veeco Instruments), where he was also a co-founder. Dr. Prettyjohns holds a B.Eng and PhD in Electrical Engineering from the University of Sheffield, England.


Chief Operating Officer

Jordon is a co-founder of Innovasic and is responsible for the daily operation of the company. He has 30 years of experience in the semiconductor industry and over 20 years of executive management experience. His engineering experience includes ASIC, cell-based, FPGA, PCB, GaAs, and HDL-based design.   More recently, his responsibilities at Innovasic expanded to include strategic direction and business development for the company's line of Industrial Networking products. He is familiar with a variety of Ethernet-based Industrial protocols including IEEE-1588, Ethernet/IP, Device Level Ring (DLR) protocol and Parallel Redundancy Protocol (PRP).  He is also Innovasic's representative at the IEEE 802 working group defining new Ethernet standards for Time Sensitive Networks.  Mr. Woods was previously employed at Honeywell where he developed semiconductor solutions for various markets including optical disk, digital mapping and graphics.


Vice President, Marketing

Tom has nearly 30 years of experience with semiconductors and embedded systems ranging from ASIC design to avionics system development.  He has an extensive background in program management, business development, and marketing.  At Innovasic, his blend of technical and business qualifications drive the company’s marketing strategy and product roadmap.  He is also involved with all of the leading Industrial Ethernet industry organizations and has a lead role in strategic account management, business development, product marketing, and marketing communications.  Prior to Innovasic, Tom held key development and management positions at Honeywell, ATK Mission Research, and TransEL Corporation.  He holds a BSEE and MSEE from Southern Methodist University.


Vice President, Finance and Administration

Christiane Bougen has over 15 years of experience in financial management and business operations. Prior to joining Innovasic in 2008, she held various controller and financial analyst positions in the USA and in Germany. More recently she was the COO for Wallen Development Inc in Albuquerque where she oversaw all accounting, HR and IT functions. She holds an MBA from the University of New Mexico.


Vice President of Engineering

Bill Broome has over 18 years of technology experience with Innovasic. His skills include project management, technical leadership and personnel management. He has worked in the areas of HDL design, processors, communications, MAC & switch design, synthesis, Verilog and VHDL. Mr. Broome holds a BSEE from the University of New Mexico.